Step 1: Paid Growth Is Running
Ads and fast follow-up are already booking jobs. That tells us which jobs and towns are worth ranking for.
Monthly Local SEO · For Websites We Built
Organic Growth is A2Z MKTG's monthly local SEO plan for websites we built. Run it on its own for $1,000 a month, or add it to Paid Growth for $750 a month. Each month we keep your Google Business Profile and social pages active, clean up citations, reply to Google reviews and maintain your website's SEO. Most clients add it once their site is live and leads are steady.
01 Where It Fits
Most clients start with Paid Growth, build their website once leads are flowing, then add Organic Growth. If we already built your site, you can also run this plan on its own.
Ads and fast follow-up are already booking jobs. That tells us which jobs and towns are worth ranking for.
Your site explains your services and coverage, shows relevant work and gives customers a way to contact you. Your Google Business Profile and tracking are in place so we can see which pages bring inquiries.
Now we add the monthly SEO work that builds your Map Pack position and your rankings in search. People looking for what you do start to find you, not a competitor. Paid Growth keeps running, so your calendar doesn't wait on Google.
02 What's Included
Four kinds of work, one monthly price. It's your Google Business Profile management plan and your SEO upkeep in one. Each month you see what we did, what moved and what's next. If something isn't working, you hear it from us first.
Your CRM and follow-up automations keep running through Paid Growth. If you run the Organic Growth plan on its own, the core CRM automations come with it. They include a CRM pipeline, missed-call text-back, review requests and a website chatbot. You also get lead alerts, automatic follow-up, one inbox and a reporting dashboard you can check any time.
Need pages beyond the quarterly ones? Extra pages run $200 to $350 per page. We only build them when there's a real ranking opportunity. No made-up content, no doorway pages. The price depends on how much research and writing the topic takes. A tightly focused city or service page sits at the low end. A page that covers more ground, or goes after harder searches, sits at the high end. Either way, you approve the page and its keyword before we start, so you never pay for content you didn't ask for.
03 Plan Pricing
This local SEO retainer is $1,000 a month for a site we built, or $750 (25% off) while you're also on Paid Growth. It has its own 3-month minimum, then runs month to month.
Step 3 for most clients
$750/mo
That's 25% off the $1,000 Organic Growth plan price, while you're on Paid Growth and we built your website.
For a site we built
$1,000/mo
For a client whose site we built who isn't running ads. We don't take over sites someone else built.
We used to sell Google Business Profile work, citations and suspension help one at a time. Now they come with the Organic Growth plan, so there's nothing extra to buy for them.
04 How It Works
No mystery process. Here's what the first months look like.
We call you within 1 business day of getting your form. Before we bill anything, we have a 30-minute talk about your business, your market, your goals and what a booked job is worth to you. If you're not running ads yet, we'll usually tell you to start with Paid Growth first.
Month one picks up where your build left off. We clean up the top 30 relevant listings and add missing ones within that group. We also start the posting rhythm on Google and social. Then we tune the first pages using your Search Console data.
We handle the monthly work and ask you for business updates and any required reply approvals. We post to your Google profile and social pages, manage Google review replies, and update useful pages from your Search Console data. New pages need a real opportunity.
We assess search visibility and qualified inquiries over several months. Results and timing vary, so regular work is not a ranking guarantee. The plan has a 3-month minimum. We usually run it in 3-month cycles, with a 3-month break to measure what moved.
Need leads sooner? Consider Paid Growth. It's where most clients start. Organic Growth can also run on its own if we built your site.
See the Paid Growth plan05 Plan Questions
Straight answers on price, terms, timing and what happens after you reach out.
It's $1,000 a month. When you're also on Paid Growth and we built your website, it's 25% off, $750 a month. It has its own 3-month minimum, then runs month to month with 30 days' notice. If you leave before month 3 ends, you pay half your monthly fee for each month left.
Yes, if we built your website. On its own, it's $1,000 a month. While you're also on Paid Growth, it's $750 a month. Most clients add it alongside ads, but running Paid Growth is not required.
Rankings can start to move a couple of weeks after Google re-crawls a page with big edits, but we can't promise that. We usually assess meaningful results over 3 to 6 months. We keep your business information accurate and review the search and lead data each month. Regular work does not guarantee a ranking or a fixed timeline.
It's a search your customers really run, with enough volume to matter, that you have a real shot at ranking for. We add 1 to 2 pages per quarter when the data supports it. We never build doorway pages or filler content to pad a page count. Google penalizes that.
Yes, unless we built your current one. Organic Growth runs on sites we built, so your pages, tracking and Google Business Profile are ready for the monthly work. We don't take over sites someone else built. If you already have an A2Z-built site, you can start Organic Growth on its own. Otherwise, we'll talk through Paid Growth and a website build based on what you need first.
Usually, yes. Most clients keep Paid Growth running while rankings build, and Organic Growth is $750 a month, 25% off, while you run both. Each plan has its own 3-month minimum. After that, you can drop either one with 30 days' notice. If you drop Paid Growth, Organic Growth keeps running at $1,000 a month.
It can. We usually run it in 3-month cycles, with a 3-month break between them to measure what moved. If you'd rather keep it going, it can run nonstop.
A plain-English report on your rankings and the calls and leads your site and Google profile brought in. It shows what we did that month, what moved and what comes next. We walk through it on a 30-minute strategy call.
We call you within 1 business day for a 30-minute talk about your business, your market and your goals. Then we tell you what the plan would work on first. We confirm whether your A2Z-built site is ready for the plan. If we didn't build it, we'll explain the available next steps.
You can, and some owners do. The catch is keeping it up. The work includes about three posts a week, Google review replies, useful page updates and citation checks every quarter. That schedule defines the service, not a guaranteed ranking increase. That rhythm is easy to start and hard to keep while you're running the business. This plan keeps the work moving each month, even in your busiest season, with reporting so you can see what changed.
Case Studies
We measured our website builds and local SEO work in Google Search Console, with dates and sources on every page. Organic Growth is the monthly plan that keeps that work going.
Landscaping
10 to 62
Pages Google ranks, same five weeks a year apart
We replaced a 10-page site with an 86-page build that has city, service and project pages. 131 searches without the company name averaged page one from Aug 8 to Sep 13, 2026, up from 14 a year earlier.
Dessert Shop
65 to 153
Non-brand Google clicks, same 100 summer days a year apart
Clicks from people who didn't search the shop's name rose from 65 to 153. We compared the same 100 summer days, May 16 to Aug 23, in 2025 and 2026. Leave out near-me searches and anything close to its name, and it is still 46 to 114. Source: Google Search Console.
06 Get Started
Tell us about your business. We call you within 1 business day to learn your goals and see whether the plan fits.
“A2Z MKTG provided everything needed to get my business seen digitally, would recommend 10/10.”
For websites we built: $1,000/mo, or $750/mo while you are also on Paid Growth. 3-month minimum.
Got it. We'll call you within 1 business day.
Want to talk sooner? Call or text (708) 529-9083.