The Paid Growth Plan: Lead Generation for One Flat Monthly Fee

A2Z MKTG's Paid Growth plan is $1,000 a month for one ad platform, Google or Meta, or $1,500 a month for both. Ad spend is separate, paid straight to Google and Meta. The minimum is $750 a month, so your campaigns get enough data to learn.

New Paid Growth clients pay 10% less for their first 3 months: $900 a month for one platform, or $1,350 for Google and Meta. From month 4 it's $1,000 or $1,500. The discount covers our management fee only. You pay ad spend straight to Google or Meta.

Any business that isn't on Paid Growth today, whether you found us on Google, through an ad or by phone. Website clients who add ads get it too. There's no code. Your Service Order locks in the price.

No. Your first month's fee covers setup and one professional promo video shoot with a pro videographer. The plan also includes $25 a month of CRM usage credits for calls, AI, texts and email. We bill anything above that at cost.

At least $750 a month in total, paid straight to Google or Meta. On the Google and Meta plan, we split it across both. Trades like roofing and HVAC usually need more to compete. We recommend a budget for your market on our first call.

Google reaches people searching for your service right now. Where your trade qualifies, we start with Local Services Ads, then add tight Search campaigns. Meta (Facebook and Instagram) reaches homeowners before they search, and it's where your promo video works hardest. Many clients start with one and add the other later.

Yes. It's a monthly retainer for your paid ads, with a 3-month minimum. After that, it runs month to month with 30 days' notice. Three months gives your ads time to learn which ones book jobs.

Yes, but the 3-month minimum still applies. You pay half of your monthly fee for each month left in the first 3. After month 3, you can cancel any time with 30 days' notice.

Within 2 to 4 weeks of the day we have all your marketing materials and have shot your promo video. The clock starts then, not at signing. Local Services Ads also wait on Google to verify your business. The first weeks are a learning period, so we space out big changes.

Your logo, photos of past jobs, the services and towns you want to target, and access to your ad accounts. If you don't have ad accounts yet, we set them up in your name. You also need time on camera for your promo video.

A professional videographer we partner with films it in your first month, with you on camera. The video runs in your ads, and it stays yours. We quote more video and photo shoots per project.

Every lead lands in your CRM with its name, phone, source and status, and you get an instant alert. The CRM texts back missed calls and follows up by text and email on its own. On Paid Growth, an AI receptionist can also answer the calls you miss and book estimates.

The plan includes $25 a month of credits for the calls, AI, texts and emails your CRM sends. Usage above that is billed at cost, with no markup.

You get a report every month with ad spend, leads, booked estimates and what each booked job cost, plus a 30-minute strategy call. The ad accounts are yours, so you can check the numbers any time.

You do. The ad accounts are in your name, and you pay the platforms directly. You can raise or lower your spend any time above the $750 minimum without changing our fee. If you leave, the accounts and the data stay with you. No lock-in.

Yes. You can raise or lower your ad spend any time, as long as it stays at $750 a month or more, and our fee doesn't change. After the 3-month minimum, the plan runs month to month with 30 days' notice.

No. Nobody can honestly promise a number of leads before your ads run, because it depends on your trade, your area and your budget. What we do promise is the setup, the follow-up on every lead, and a monthly report that shows what each booked job cost.

We judge every campaign on cost per booked job, not cost per click or cost per lead. Every lead lands in your CRM with its source, so we can see which ads book estimates and cut the ones that don't. You'll see the real numbers every month.

Local service businesses across Will, Cook and DuPage counties, mostly trades and home services. It fits when your jobs are worth enough to carry the ad spend, you have room on the calendar, and someone can call leads back fast.

Yes, once we've built your website. Organic Growth is $1,000 a month, or $750 while you're also on Paid Growth. We usually add it once your site is live and leads are steady.

We call you within 1 business day for a 30-minute talk about your trade, your area, your budget and what a booked job is worth to you. If Paid Growth fits, we send a Service Order with the 10% off and your start date. If it doesn't fit yet, we'll tell you.