FAQ · Straight Answers
Digital Marketing Questions, Answered Straight
These are the questions Homer Glen and south Chicagoland business owners actually ask before hiring a marketing agency. No sales-call gatekeeping. If your question isn't here, call or email us, or start with a free marketing audit and ask us directly.
01 FAQ
Pricing
How much does digital marketing cost with A2Z MKTG?
Our pricing is published: Google Business Profile optimization is a one-time $300, websites run $700 to $9,500 depending on size, and monthly growth plans run $1,000 to $1,500 per month. There's no mystery retainer and no sales call required to learn a number. The right mix depends on where your business is starting from, which is exactly what the free audit figures out. Every price is listed on our pricing page, and what you see there is what you pay.
How much does a new website cost?
A professionally built local business website costs $700 to $9,500 with A2Z MKTG, priced by page count. A Basic 3-page site is $700. Starter sites (3 to 10 pages) run $1,500 to $3,500. Standard sites (11 to 20 pages) run $3,500 to $5,500. Premium builds (21 to 40+ pages) run $5,500 to $9,500 and include full local SEO architecture: every service and every city you want to rank in. Every tier includes 2 rounds of revisions and 30 days of post-launch support.
What do the monthly growth plans cost?
Both growth plans run $1,000 to $1,500 per month. Organic Growth covers GBP management, SEO maintenance, and CRM automations. It's $1,000/mo for sites under 20 pages and $1,500/mo for Premium sites. Paid Growth covers Meta and Google Ads management at a flat fee that isn't tied to site size. Ad spend is separate and goes directly to Google or Meta, never through us. We recommend at least $500/mo in ad spend so campaigns have enough data to optimize.
Are there any hidden fees?
No. The prices on our pricing page are the prices you pay. The only costs outside your plan are ad spend (paid directly to Google or Meta from your own account) and out-of-scope work, which bills at $75/hr and only after you approve it. One-time services are flat too: $300 for GBP optimization, $350 for top-30 citation building, $200 for GBP suspension reinstatement. If a line item ever surprises you, we've failed at the one thing this page exists to prevent.
02 FAQ
Timelines
How long does local SEO take to work?
Early ranking movement typically shows within 60 to 90 days, and meaningful results build over 3 to 6 months, compounding from there. Here's the full local SEO timeline if you want the deep dive. The first weeks go to foundation work: fixing your Google Business Profile, cleaning up citations, and optimizing pages. Google then needs time to recrawl and re-rank you against competitors who've been at it longer. Local SEO isn't a switch, it's a flywheel. The 6-month mark usually looks very different from the 3-month mark, which is why we're honest about the timeline up front.
How long does it take to build a website?
Between 1 and 6 weeks, depending on the size of the build. A Basic 3-page site takes about a week. Starter builds take 2 to 3 weeks, Standard builds 3 to 4 weeks, and Premium builds with full local SEO architecture take 4 to 6 weeks. Those timelines assume we have your photos, logo, and business details early. We give you a firm timeline before work starts, and 50% payment at signing locks your slot (Basic is paid in full up front).
How fast do paid ads start producing leads?
Paid ads typically start producing calls within days of launch. That speed is the whole point of the paid path. Expect the first few weeks to include a learning period while Google or Meta gathers conversion data. Cost per lead usually improves as we cut what isn't converting and scale what is. That's also why we ask for a 90-day view before judging a campaign: week two tells you almost nothing about what month three will look like.
03 FAQ
Service Area
What areas does A2Z MKTG serve?
A2Z MKTG is based in Homer Glen, IL and serves local businesses across Will County, DuPage County, and Cook County's south suburbs. That includes towns like Lockport, New Lenox, Frankfort, Orland Park, Tinley Park, Lemont, Romeoville, Bolingbrook, and Naperville. Being local matters for local SEO: we know which suburbs your customers actually search from and which competitors you're really up against. Outside those counties but still in Chicagoland? Reach out and we'll tell you honestly whether we're a fit.
Do you only work with businesses near Homer Glen?
Homer Glen is home base, but the work itself doesn't require us to be next door. SEO, ads, and websites are managed remotely, so any Chicagoland suburban business is workable. Where proximity earns its keep is local knowledge: we compete in these same suburbs for our own rankings, so we know the map, the search patterns, and the competitor landscape firsthand. If you're well outside our area, we'd rather say so than stretch.
04 FAQ
Contracts and Ownership
Do I have to sign a long-term contract?
No long-term contracts. Growth plans have a 3-month minimum, then run month to month with 30 days written notice to cancel. Three months is the honest floor for SEO and ads to build, test, and show real movement. Anything shorter sets both sides up to judge unfinished work. Website builds and one-time services like GBP optimization have no retainer attached at all: you pay for the project, we deliver it, done.
Who owns the website and accounts when we work together?
You do, from day one. The website, its content, the images, your Google Business Profile, your ad accounts, and all the data in them stay in your name. If we ever part ways, everything transfers to you at no charge, and your ad account history goes with you. Plenty of agencies hold sites and profiles hostage to keep clients from leaving. We'd rather you stay because the phone rings.
05 FAQ
What's Included and Reporting
What's included in the Organic Growth plan?
Organic Growth includes Google Business Profile management (8 keyword-targeted posts a month), ongoing SEO maintenance driven by your Search Console data, CRM and core automations like missed-call text-back and review requests, and 1 to 2 new pages per quarter when a real ranking opportunity exists. You also get a monthly ranking and lead report plus a 30-minute strategy call. Ad spend and social media management aren't included: social is a separate add-on with a custom quote.
How will I know if the marketing is actually working?
You get a monthly report plus a 30-minute strategy call, and the report tracks things that pay bills: calls, leads, and local rankings, not impressions and likes. Paid Growth reports add ad performance and ROI so you can see cost per lead moving. Between reports, your CRM shows every lead as it comes in, so you're never waiting 30 days to know if the phone should be ringing. If a number goes the wrong way, the report says so and explains the plan to fix it.
06 FAQ
Who We Work With
Do you work with contractors and home service businesses?
Yes, trades are our core work. We currently run marketing for landscapers, deck builders, and other home service companies across the south suburbs, covering local SEO, websites, and Google Ads. Trades win on a specific playbook: rank in the Map Pack, answer the phone fast, and collect reviews consistently. One landscaping client, in his own words, went "from invisible to booked solid." That's the outcome the whole system is built around.
Do you work with professional services or restaurants?
Yes to both. We've built and ranked sites for tax and accounting professionals, and we've taken a local dessert shop from Map Pack positions 3 to 5 up to #1 for "dessert shops" in their area. The playbook adjusts by industry: professional services lean on credentials and consultation booking, food businesses lean on reviews, photos, and profile activity. If we haven't worked your exact industry, the free audit will show you what we'd do before you spend anything.
07 FAQ
The Free Audit
How does the free marketing audit work?
Start the short quiz on our free audit page, and most audits are delivered within 24 hours. We review your Google Business Profile, your local rankings, your website, and the competitors currently beating you, then show you exactly what to fix first. It's a real audit built by hand, not an automated PDF. There's no obligation afterward: if you want help, we'll recommend the plan that fits, and if not, you keep the findings either way.
Will you guarantee me first-page rankings?
No, and we'd push you to run from any agency that will. Nobody controls Google's algorithm, so a ranking "guarantee" is either a gimmick or a target so easy it's meaningless. What we do stand behind is the work: proven local SEO tactics executed every month, transparent reporting on real numbers, and a strategy we adjust based on data. Early movement typically shows within 60 to 90 days, meaningful results build over 3 to 6 months, and we'll show you the progress either way.
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Still Have a Question We Didn't Cover?
Call or text, or get your free marketing audit and ask anything during the review. No obligation, no pressure, just straight answers.
“A2Z MKTG provided everything needed to get my business seen digitally, would recommend 10/10.”
Most audits are completed and delivered within 24 hours.